With international travel locked down for Australia (in and out) for at least this year, possibly longer, we will all be holidaying Down Under. To encourage us to explore our wonderful country, Tourism Australia has a “holiday here this year” campaign underway. I am loving this campaign, particularly the ad below, narrated by a favourite…
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Aussie lamb ad 2021
Every year the Australian lamb industry drops an ad for Aussies to eat lamb on Australia Day (which is next week). I posted about it last year (and included my favourite from 2016). For your viewing pleasure, here is the 2021 ad, Make lamb, not walls… (A few Aussie explanations first: Aussie state borders have…
The latest lamb ad
In yesterday’s comments I mentioned the Australia Day lamb ads (you can see my previous post, and my pick of the best ads, here.) The 2020 ad isn’t one of my favourites – I think they have tried to be too careful, rather than just going for the funny as they’ve done in the past.…
Naked Hugh Jackman
Aussies are known for being larrikins and the latest offering from Aussie company RM Williams and Hugh Jackman demonstrates that. RM Williams is an Australian company started by its namesake. RM was a saddler (like my grandfather) and began to make boots – unique for the time because they consisted of a single piece of…
Imaginary dinner party
In 2020 I’m answering a list of 52 journal questions. Read about it here. Who would you invite to your imaginary dinner party?In 2016 Australian company, Masterfoods, asked this question in an advertising campaign. My answer, in this covid life when my extended family are all on the other side of closed borders, is the…